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Author: Nucleus

Let’s Get Responsive

Let’s Get Responsive

Posted on August 25, 2014September 13, 2016 by Nucleus
It is probably not news to you that people use their smart phones to surf the web. According to the Pew Research Center, last year 91% of Americans had a cell phone and 57% had used their phones to ac... Read More
Bringing Home the Gold

Bringing Home the Gold

Posted on August 1, 2014September 23, 2016 by Nucleus
Each year, the Association of Medical Illustrators (or AMI) brings together the leaders in visual medical communications for a four-day conference. The conference is an excellent opportunity for Nucle... Read More
The Evolution of Hospital Marketing

The Evolution of Hospital Marketing

Posted on July 22, 2014September 23, 2016 by Nucleus
In the past, most hospital marketing involved touting technology (we have the newest machines) and compassion (we have the nicest staff). But just telling consumers this isn’t enough – they ca... Read More
Accurate Health Information Online – What’s It Worth to You?

Accurate Health Information Online – What’s It Worth to You?

Posted on June 3, 2014September 23, 2016 by Nucleus
In his study presented at the American Society of Hypertension meeting, Nilay Kumar, MD, of Cambridge Health Alliance in Massachusetts states that only two-thirds of YouTube videos on hypertension a... Read More
How One Doctor Uses Medical Animation to Save Time & Make More Money

How One Doctor Uses Medical Animation to Save Time & Make More Money

Posted on May 2, 2014September 23, 2016 by Nucleus
Dr. George Crawford is a General and Thoracic Surgeon at The Crawford Clinic in Anniston, AL. He’s also a valued Nucleus Medical Review Board Member and client. He uses an Apple TV/wall display set-... Read More
Viewers Watch Animations of Chronic Conditions Longer than Other Medical Topics

Viewers Watch Animations of Chronic Conditions Longer than Other Medical Topics

Posted on March 24, 2014September 23, 2016 by Nucleus
Nucleus Medical Media found viewers watched the health literacy company’s 3D animations of chronic illnesses on YouTube for a much longer period time than they watched animations of non-chronic cond... Read More
Breaking Out of the Content Silo

Breaking Out of the Content Silo

Posted on March 17, 2014September 23, 2016 by Nucleus
Differentiating your hospital has become almost impossible nowadays. About 10 to 15 years ago, all hospitals looking to set themselves apart licensed 1 of just a few available “online medical encycl... Read More
Nucleus Medical Media and the Lung Cancer Guidebook

Nucleus Medical Media and the Lung Cancer Guidebook

Posted on March 4, 2014September 23, 2016 by Nucleus
By Tina M. St. John, M.D., author of “With Every Breath: A Lung Cancer Guidebook” Coping With Lung Cancer Each day in the United States, the lives of 615 men and women and their loved ones are for... Read More
Nucleus Medical Media Recruiting Product Review Board Members

Nucleus Medical Media Recruiting Product Review Board Members

Posted on February 21, 2014September 23, 2016 by Nucleus
With more hospital regulations taking effect, patient education coordinators and risk management departments need tools to help increase productivity and meet requirements for a safe, effective hospit... Read More
2014 Hospital Marketing Trends: Use of Medical Animation for Patient Education and Marketing Up 21%

2014 Hospital Marketing Trends: Use of Medical Animation for Patient Education and Marketing Up 21%

Posted on February 7, 2014September 23, 2016 by Nucleus
A recent review of Nucleus Medical Media research shows a 21% increase in the number of hospitals and healthcare systems turning to medical animation for patient education and marketing needs from 201... Read More
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