To be effective and ultimately deliver a favorable return on investment, your healthcare marketing strategy must meet your audience where they are. As digital technologies continue to reach into every...Read More
Healthcare marketers are adding more “you” to YouTube. As consumers increasingly seek medical information online, a growing number of healthcare organizations and providers are posting more videos...Read More
Nucleus Medical Media found viewers watched the health literacy company’s 3D animations of chronic illnesses on YouTube for a much longer period time than they watched animations of non-chronic cond...Read More
A recent review of Nucleus Medical Media research shows a 21% increase in the number of hospitals and healthcare systems turning to medical animation for patient education and marketing needs from 201...Read More
Contrary to what the phrase may make you think, health literacy does not actually refer to general literacy—the ability to read and write—in a traditional sense. The Institute of Medicine of the N...Read More