Tag: healthcare
Accurate Health Information Online – What’s It Worth to You?
In his study presented at the American Society of Hypertension meeting, Nilay Kumar, MD, of Cambridge Health Alliance in Massachusetts states that only two-thirds of YouTube videos on hypertension a... Read More
2014 Hospital Marketing Trends: Use of Medical Animation for Patient Education and Marketing Up 21%
A recent review of Nucleus Medical Media research shows a 21% increase in the number of hospitals and healthcare systems turning to medical animation for patient education and marketing needs from 201... Read More
Bridging the Patient-Doctor Communication Gap
Medical interns are often less courteous than patients expect according to a paper published in a recent edition of the Journal of Hospital Medicine. Studies over time have shown that gaps in patient-... Read More
Realistic Applications for Medical Animations in Hospital Marketing and Patient Education
It’s no secret that healthcare is becoming a consumer-driven market. Patients are no longer settling for the nearest hospital facility. Instead, they’re becoming active decision-makers, choosing ... Read More
A Case for Medical Animation
It’s no secret that giving patients agency in their own healthcare education and decisions results in better patient satisfaction with fewer unnecessary readmissions. 1 Patient-to-doctor communicati... Read More
What is Health Literacy? What is Being Done About It?
Contrary to what the phrase may make you think, health literacy does not actually refer to general literacy—the ability to read and write—in a traditional sense. The Institute of Medicine of the N... Read More
Perspectives: Patient Education as a Hospital Marketing Tool
In a recent discussion on the SHSMD LinkedIn group, Nucleus Medical Media asked healthcare leaders: “Do you think patient education materials are effective marketing tools? Why or why not?” Respon... Read More
3D Medical Animations Enhance Hospital Social Media Presence
In a recent article on HealthLeaders Media, “Social Media is Serious Business for Healthcare Providers,” Jaqueline Fellows describes the emergence of social media in hospitals and health systems i... Read More- 3 of 3
- « Previous
- 1
- 2
- 3