Tag: medical animations
Accurate Health Information Online – What’s It Worth to You?
In his study presented at the American Society of Hypertension meeting, Nilay Kumar, MD, of Cambridge Health Alliance in Massachusetts states that only two-thirds of YouTube videos on hypertension a... Read More
Viewers Watch Animations of Chronic Conditions Longer than Other Medical Topics
Nucleus Medical Media found viewers watched the health literacy company’s 3D animations of chronic illnesses on YouTube for a much longer period time than they watched animations of non-chronic cond... Read More
Bridging the Patient-Doctor Communication Gap
Medical interns are often less courteous than patients expect according to a paper published in a recent edition of the Journal of Hospital Medicine. Studies over time have shown that gaps in patient-... Read More
Hospital Social Media—A Guide for Beginners
Though social media has been around for a while, hospitals have been wont to avoid it because of the regulations they often face. However, there is more benefit to hospitals in diving in to social med... Read More
Realistic Applications for Medical Animations in Hospital Marketing and Patient Education
It’s no secret that healthcare is becoming a consumer-driven market. Patients are no longer settling for the nearest hospital facility. Instead, they’re becoming active decision-makers, choosing ... Read More
Happy Birthday, Dad! A Health Literacy Story
I want to share a story with you about my dad, Roger Collins, who just turned 70 this weekend. After the birthday cake, he told me something that left me speechless. He said: “A direct anterior ... Read More
Being the Patient: Lessons from My ER Experience
While I’ve been in the business of marketing medical animations and illustrations, breaking my leg has truly opened my eyes to how beneficial a product we’ve created at Nucleus. When I broke my le... Read More
The Advent of Regional Healthcare Marketing
Regional healthcare systems and hospitals face different challenges than larger, national systems. However, bigger systems like the Mayo Clinic and the Cleveland Clinic help smaller, regional systems ... Read More